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Leading universities team with Fable Data
Fable Data team with leading academic partners to develop insights. Our academic partners at Chicago Booth and Nottingham Universities...
Jun 13, 2021


Grocery sector gains are sustained into 2021, as basket sizes continue to increase
There is no question that spend in the Grocery sector has been elevated as a result of the pandemic – the real questions are by how much,...
Feb 10, 2021


Airlines Insights – November volume declines continue amid pricing turbulence
Fable Data can see consumer spending in real time, allowing us to track and quantify the seismic changes in the airline industry this...
Dec 14, 2020


“Transactional data is the Mount Everest of the alternative data world” Can it be climbed?
This year the dislocation of consumer spending due to Covid-19 has presented numerous technical challenges for users of transactional...
Oct 12, 2020


Leading academics team up with Fable Data to examine the rising inequality in UK economic recovery
Our academic partners at Chicago Booth School of Business and Nottingham University have published their latest research into UK economic...
Oct 2, 2020


As pubs reopen in the UK, is it still Rishi’s round?
Pub and restaurant spend improved from –66% YoY to –51% YoY, following last weekend’s reopening, as Fable Data informs the government...
Jul 8, 2020


Will Covid-19 kill cash?
Fintechs and neobanks have lost volume due to lockdown
May 28, 2020


Early warning signs: Fable sees COVID-19 impact on planes, pasta and pubs 5 days before market moves
Fable Data has daily spend coverage at over 15 airlines ranging from Ryan Air to Turkish Airlines to Lufthansa
Mar 13, 2020


The cutting edge in data ethics
Ethics has been a top priority at Fable Data since day one. Handling consumer data, even anonymised and at an aggregate level, brings...
Mar 10, 2020


Set the data free
The recent data strategy published by the European Union proposes breaking up the data monopolies of the internet giants. As we build out...
Feb 28, 2020


Finding the features: Same stores, eCommerce and key value items
Anonymised consumer transactions lack Personal Data but contain information that we can use to create detailed features to better...
Feb 10, 2020


Training never stops…
The most important task for our Data Science is to accurately determine merchants and stock market tickers
Jan 28, 2020


The Great Alternative Data Hack
We know the predictive power of alternative data as a leading indicator of stock price movement
Oct 4, 2019


Known unknowns
We’ve solved Rumsfeld’s known unknowns problem using address data
Aug 13, 2019


TV and takeaways
The primary application of our data is the low latency read we give on daily sales at hundreds of merchants across Europe. We provide...
Aug 4, 2019


MCC
The MCC is much more than a fancy dress club for the custodians of the Home of Cricket. Card issuers use a Merchant Category Code to...
Jul 25, 2019


The Synthetic Data Generation
Improving a model using synthetic training data Any form of training requires good examples of what is to be learnt, training a machine...
Jul 17, 2019


Merchant Location: Filling in the gaps
In our earlier blogs we’ve discussed creating a training data set and modelling to predict the merchant based on the transaction string....
Jul 4, 2019


Smells like Teem Spirits
Great modelling is dependent on a great data set to train a model on.
Jun 18, 2019


Anonymising Consumer Spend Data
The General Data Protection Regulation was approved in 2016, became law in 2018, and caused a headache for many organisations that did...
May 29, 2019

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